News

Text and Sentiment Analytics to Generate Actionable Insights for Voice of the Customer Initiatives

Series B Funding, Acquisition of Fetch Technologies and Big Data Momentum Fuel Record Sales Growth

Supply-side Advertising Firm Uses Leading Web Data Extraction and Monitoring Solution to Power the Latest Version of its Next Generation SSP

Latest Funding from Castile Ventures, Prism VentureWorks and .406 Ventures Solidifies Company’s Big Data Leadership Position while Accelerating the Expansion of New Data Extraction and Monitoring Solutions

Leading Web Data Extraction and Monitoring Solution Helps Leading Life Science and High Technology Company Track Market Pricing

By Bill Trippe, VP & Lead Analyst, Outsell, Inc.
In moves clearly designed to drive the company’s next stage of development, data aggregation firm Connotate has hired a new CEO with significant growth and exit experience, and acquired its most direct competitor, Fetch, Inc.

Leading Web Data and Extraction Company Honored for the Eighth Consecutive Year

By Maria Deutscher, Silicon Angle
Connotate is a provider of social media and web data monitoring software that lets companies observe trends that are relevant to their business, and gain insight on consumer behavior. This translates into the ability to measure the reaction of customers to merchandising and marketing related changes, among other things.

And this week, the firm decided to extend its portfolio with the acquisition of competitor Fetch.

By Heidi Cohen, Actionable Marketing Expert
Looking to improve your digital marketing efficiency? Whether it’s social media, content marketing, mobile, search or email, the answer is two words: Big Data.

Before you roll your eyes, this article is written to help marketers and executives enhance their business results. At a minimum, scan the article’s charts to help you build your business case and strengthen relationships across your firm.

Big data can make you a marketing star; taking your business to the next level by increasing operational efficiency, guiding your strategic direction and improving customer service.

By Justin Kern, Information Management
In a deal between Web content providers, data collection and monitoring provider Connotate Inc. announced Tuesday it has struck a deal to acquire aggregation specialist Fetch Technologies